Thursday, August 14, 2008


The Idea

Wine Blogging has exploded in recent years and is used for a variety of reasons by blog creators, posters, and readers. What is going on and why are wine blogs so important? Why are there so many? Why do people create them, and what do readers get out of them? How are they shaping the wine industry?

We are group of researchers at Carleton University in Ottawa, Canada interested in the way people use blogs to communicate with each other and with the world at large. We are also passionate about wine appreciation, wine from different areas of the world, travel to taste wines, do research about wine, and read wine blogs. . .a lot! We’ve had a look at a growing number of wine blogs both popular and obscure to see what they contain and how they are presented. But the real question is “what do people experience when they access wine blogs? What do they take away from them?” To learn and share with you this information, we thought it would be best to hear directly from you, the wine bloggers. We have launched this site to solicit your thoughts and experiences on:

  • why you blog
  • what makes a good blog (or a bad one)
  • have wine blogs changed the way you relate to wine

These are just some of the general questions about wine blogging that we find interesting and think you will too. If you have comments about these topics or any other relevant wine blog issues, we would be glad to hear from you in a posting below.

Louise, David & Alex